Nahrep
Conference Promotion & Live Coverage
Elevating Airport Spa Experience: How we transformed Xpres Spa's brand awareness and developed a high-impact influencer program that delivered 10x engagement with travelers.
Client: | Nahrep |
Industry: | Real Estate & Professional Association |
Services: | Pre-Show Awareness, Live Coverage, Brand Distinction |
Goal | Elevate Nahrep's presence alongside national conference |
284% | +1K | Full |
|---|---|---|
Increased Impressions | New Followers | Live Conference Coverage |
The Challenge
Creating brand distinction in a shared conference environment.
NAHREP partners annually with the L'Attitude conference to bring awareness to both organizations. However, as separate entities, there wasn't much brand distinction between them, and NAHREP wasn't receiving the same level of social media support as the national conference. The challenge was to elevate NAHREP's individual brand presence while maintaining the collaborative partnership spirit.
Limited brand distinction between partner organizations
Unequal social media support compared to national conference
Need for pre-show awareness building for NAHREP specifically
Requirement for real-time live coverage during event
Balancing individual brand identity with partnership goals
Our Solution
Strategic pre-show marketing and live event coverage
Results
Gallery
"Social Gaines transformed our conference presence. For the first time, NAHREP had the same level of social media support as our national conference partner, while maintaining our distinct brand identity."
Marketing Director
Nahrep